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Case study 10 of 13 · system

NotDev Social

A platform for editorial planning, content calendars, AI generation, media, analytics and social listening.

Product record

NotDev Social

01 · Context

Before designing the interface, we understand the environment.

Planning, production, publishing and analysis of social content are often scattered across tools and manual steps.

02 · Challenge

What needed to be solved

Bring editorial steps and performance signals together while preserving the context of the brands, campaigns and workspaces served.

03 · Decisions

Project decisions

  1. 01

    Consolidate calendars, media, analytics and social listening in an editorial workspace.

  2. 02

    Integrate AI and context retrieval into the content workflow, keeping settings and references connected to the team’s work.

04 · Outcome

The outcome

The presented scope brings the social media editorial cycle together in one platform.